Uncovering Influence

uncovering influence

Debunking Influencer Marketing As a relatively new practice, influencer marketing is still encumbered by misconceptions. To really understand influencer marketing, we must also understand what it is not. Here, we will debunk the top three misconceptions shrouding the influencer marketing field: Myth: Influencer Marketing Campaigns are Effortless We’re sorry to shoot down your dreams of […]

Hello from Socialix!

Welcome to the Socialix blog – a space dedicated to discussing what influencer marketing is, why influencer marketing works and where influencer marketing is going. In just one short year, influencer marketing has transformed from an uncertain marketing trend to a verifiable industry practice. While awareness around influencer marketing has grown in spades, the general […]