What We Learned From the Best Brands on Snapchat

Brands have come a long way on social media. There was a time in which brands were lagging behind the messes, taking cues from individual content creators when it came to trying out new social trends and establishing new social initiatives. Not anymore. Today,  brands are investing more talent and resources into cultivating engaging experiences […]

Influence Your Way to the Top of the Marketplace

How influencer marketing can launch your mobile app to the top of the marketplace   There are upwards of 1,000 apps entering the marketplace everyday, which makes it extremely difficult to cut through the noise and gain traction. Smartphone users are not necessarily on the hunt to download new apps to crowd their screens. To […]

What We Learned from the Best Brands on Instagram

Brands have come a long way on social media. There was a time in which brands were lagging behind the messes, taking cues from individual content creators when it came to trying out new social trends and establishing new social initiatives. Not anymore. Today,  brands are investing more talent and resources into cultivating engaging experiences […]

Influencer Campaigns: What Not To Do

The most successful influencer campaigns are the ones that are truly authentic – the ones that allow influencers the freedom to deliver a brand message from their own point of view and in their own words. Unfortunately, many brands have a difficult time relinquishing this kind of control to content creators. Brand marketers are accustomed […]

By the Numbers: Amazing Social Media Statistics 2016

The social media landscape changes on a day-by-day basis. From how many people use social media across the globe to the individual networks that are seeing the highest growth, the social media industry is in a constant state of change and acceleration. From how many people use social media on a global basis to the […]

Social Hour: Albert Baby Cat

Welcome to Social Hour, our new blog series where we will introduce you to members of the Socialix community. Writers, photographers, artists, videographers and social media enthusiasts will share their social media and blogging journeys.  For our next Social Hour installment, we connected with Albert Baby Cat and his owner, Christine. With 341,000+ followers on […]